Dashboards and Data Viz

The term “dashboards” in the business world still generates a lot of confusion. Unfortunately, many decision makers don’t know what dashboards are, what they do, and, subsequently, how these products can help them make better business decisions that lead to enhanced efficiency and an improved bottom line.

When it comes to gathering critical business data, most employees will rely on what’s worked for them before—emails, reports, Excel spreadsheets, meetings, or even getting up to go ask a co-worker questions on a certain topic. When one or more of these tactics is employed to gather data, it can often be time consuming and a drain on resources—but employees use these strategies because they don’t know how else to do it, or they aren’t aware of other options. Not to mention that when employees are under a tight deadline, they may overlook certain pieces of information that could help them develop their opinion on a subject matter. Is this really how you want your employees making key decisions that affect the company’s bottom line?

Decision-making dashboard

Do you know how your employees make these decisions?

Dashboards simplify the information-gathering process. A robust dashboard solution takes all of the tactics above and condenses it into one easy-to-navigate solution that provides timely insight into business data. By opening one tool, decision makers can identify any necessary information, drilldown into granular statistics, and make more educated decisions—ultimately leading to increased productivity by not having to jump through as many hoops to gather the necessary data. Plus, by having all of this data available at their fingertips, decision makers have the required information to, well, make better decisions.

Read next: Better Decision Making Through Intuitive Dashboards

This goes for anyone making decisions—from junior level employees and managers to directors and C-suite executives. These are the folks making decisions all day long, and you want these decisions to be made with the most accurate and current data available.

Get started in three steps:

  1. Gather your decision makers in a room to determine what data is most important for making critical business decisions.
  2. Determine where those metrics are stored, whether it’s Excel spreadsheets, public servers, emails, etc.
  3. Decide which employees will see what level of metrics.

Once these steps are complete, it makes it easier to create unique dashboards that fit your business model specifications.

Dashboards will help employees drill into data quicker, saving time and resources, and allow them to make better business decisions with all of the critical business data easily accessible.


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